The people. The places. The experiences. The history.

For the love of our extraordinary city of destiny.

The original concept of Tacoma Loyal was born during 2024.


We created a brand with a mission to connect businesses, boost economy and enhance city spirit by wearing and sharing iconic merch.
A variety of T-shirts, hoodies and tote bags were designed and added to our online shop.

We set up profit sharing with partnering businesses. Our split is 40/40 with the remaining 20% set aside to fund special projects for the enrichment of our city.

Today, Tacoma Loyal is moving into a new phase. We are here to spotlight the extraordinary people, places, experiences and history of our home.

Think of us as a city guide with a unique twist.

Come here to find stories, insights and interviews from a locals lens.

You’ll also find art and merch here exclusive to Tacoma Loyal.

Check back often. Evolution is underway.

During this May & June, we’re proud to host a wall of artwork at The New Frontier Lounge!

Stop in to check out the art and stay for their scrumptious food-it’s seriously delish!

301 E. 25th St. Tacoma

Don’t miss our opening night on Thursday May 15th, featuring the return of well known Tacoma artist, James Hume with music by Robert Poole & guest musicians, Robert & Donna Madrid.